Fidelity® Target Date Strategies Tool kit

A flexible suite of marketing resources to educate your employees and help them make informed decisions

Important Note: This tool kit is only for plan sponsors who have adopted Fidelity-managed target date strategies as investment options within their retirement plan lineup.


Topic Overview

Now that Fidelity’s Target Date Strategies are available through your workplace savings plan, the following resources are designed to help you educate and inform your participants about these new investment options. The individual pieces can be downloaded and used individually, or, can be used in combination with each other as part of a more comprehensive engagement plan.


Awareness: resources to raise awareness/inform prior to plan adoption

Copy Options
Generate awareness via internal communication channels (e.g., newsletters, intranets, blogs).

Conversion E-Book
Inform participants that new offerings will be available soon, detailing when the changes will go into effect, which options are available to them, and how to make changes if needed.

Engagement: resources to educate participants during the transition and to help take action post-launch

Emails
Raise awareness with targeted participant populations and encourage them to learn more.

  • “New Menu Choice” option 1
  • “New Menu Choice” option 2
  • “Investment Help”

Participant Microsite
An educational, convenient digital hub with a range of material in engaging formats to appeal various participant preferences and learning styles.

Overview Flyer
With this flyer, learn about the potential benefits of Fidelity’s Target Date Strategies and how to choose one that may be right for you. Available in English and Spanish versions.

Participant Infographic
In this deeper dive, discover how Fidelity’s Target Date Strategies work with examples of investors at different points in their savings and retirement journey. Available in English and Spanish versions.


By using these communications, you represent that you are an authorized representative of the organization for which you are copying, distributing, posting, or otherwise using the Fidelity-prepared communications attached here, and you accept these terms and conditions on behalf of the organization.

Investment performance of the Fidelity Freedom Target Date products depends on the performance of the underlying investment options and on the proportion of the assets invested in each underlying investment option. The performance of the underlying investment options depends, in turn, on their investments. The performance of these investments will vary day to day in response to many factors. The investment risk of each target date product changes over time as its asset allocation, including its proportion of equity to fixed income investments, changes, but generally, there is always an equity allocation, even after the target date has been met. These risks are subject to the asset allocation decisions of the portfolio manager. Except for the target date index products, pursuant to the portfolio manager's ability to use an active asset allocation strategy, investors may be subject to a different risk profile compared to the pool's neutral asset allocation strategy shown in its glide path. The target date products are subject to the volatility of the financial markets, including that of equity and fixed income investments in the U.S. and abroad, and may be subject to risks associated with investing in high-yield, small-cap, commodity-linked, and foreign securities. Fixed income investments entail issuer default and credit risk, inflation risk, and interest rate risk (as interest rates rise, bond prices usually fall and vice versa). This effect is usually more pronounced for longer-term securities. The target date products are subject to the risks associated with investing in a passively managed underlying pool in which the passively managed underlying pool’s performance could be lower than an actively managed pool that shifts its portfolio assets to take advantage of market opportunities or lessen the impact of a market decline or a decline in the value of one or more issuers. Leverage can increase market exposure, magnify investment risks, and cause losses to be realized more quickly. FIAM reserves the right to buy and sell futures contracts (both long and short positions) in any target date pool in an effort to manage cash flows efficiently, remain fully invested, or facilitate asset allocation.

No target date investment option is considered a complete retirement program and there is no guarantee any single investment option will provide sufficient retirement income at or through retirement. Principal invested is not guaranteed at any time, including at or after the Target Date products' target dates.

Before investing in any mutual fund, consider the investment objectives, risks, charges, and expenses. Contact Fidelity for a prospectus or, if available, a summary prospectus containing this information. Read it carefully.

FOR PLAN SPONSOR AND INVESTMENT PROFESSIONAL USE ONLY.

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