Personalized Planning & Advice Awareness Campaign
Provide your employees with a professionally managed retirement strategy based on their retirement goal, preferences, and unique financial situation. This campaign drives engagement and awareness to help your employees consider if PP&A is right for them.
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Overview of campaign |
Personalized Planning & Advice awareness campaign will be comprised of up to three emails during the month of June. |
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Target Audience |
Active participants with a balance in their savings plan and term participants (with a balance over $5,000) in plans that offer Personalized Planning & Advice and are not currently enrolled. |
| Timing & Enrollment |
Should your employees determine Personalized Planning & Advice is right for them, they can enroll by June 26, 2026, and we'll waive the advisory fee for the first 90 days.1
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| Toolkit Materials |
Download and use the following materials to drive awareness and engagement with your workforce. |
| Email 1 Sample |
Drives digital engagement and awareness of Personalized Planning & Advice |
| Email 2 Sample |
Helps participants consider if Personalized Planning & Advice is right for them by viewing their proposed investment strategy mix. |
| Email 3 Sample |
Reminder to take advantage of incentive to help see if a managed account is right for them. |