Pre-65 Medicare Enrollment Education Trigger
Helping employees live life on their terms as they transition to retirement by providing education around Medicare and how to use their HSA.
Campaign Details
Objective
| For pre-retirees and retirees, making key decisions at the right time can help them feel more prepared and confident throughout their retirement journey. These triggered communications provide education and tools to help employees along their journey to retirement—helping them take confident steps in a manageable way. |  |
Who is the target audience?
- Employees ages 64 and 64.5
- Emails are triggered weekly to eligible employees
What is the message?
Helps answer common questions about Medicare, including how an HSA fits in. Links to 6 key Medicare questions article and a Three benefits of your HSA after you turn 65 flyer.