C&E Resource Center
Helpful resources for an updated client experience.
Enrollment and Onboarding | Workplace Saving and Investing | Well-being | Separated Participants | Other Plan Benefits |
A thoughtful participant communications strategy is critically important to both driving awareness and consideration of further engagement with benefits offerings and, as such, Fidelity continues to focus on delivering a strategy and offering grounded insights and data. When it comes to the participant communications strategy and offering, we work toward a common goal—helping to instill confidence and well-being at every step of the employee experience as a partner to drive better outcomes.
As such, our framework of Welcome Me, Know Me, Help Me is laser-focused on delivering that.
Welcome Me: This is about meeting employees where they are, recognizing them and their culture, showing up in their communities, and being accessible for their needs.
Know Me: We recognize that rather than pushing an agenda, we need to listen and learn what is important to employees and engage with them to understand what they value and need to help build trust and confidence.
Help Me: This is about showing employees the way forward, outlining options so that they can feel good about their situation, and making it clear and simple when and how to take action.
Enrollment and Onboarding
For newly hired and Tenured Unenrolled employees, we provide email and digital communications that highlight the benefits of enrolling in a retirement savings plan; a suggested savings rate to meet your goals; and tools, resources, and guidance to aid in the decision-making process.
This end-to-end experience is created through two unique subcategories: Enrollment and Onboarding. By adopting all communications in these areas, you will be able to provide your employees with a comprehensive experience.
ENROLLMENT |
Enrollment helps your employees understand the importance of enrolling in their workplace savings plan, the unique options they have within their plan, and how saving is the key to meeting their long-term goals. A comprehensive suite of digital and email communications helps guide and simplify the enrollment process for your employees. Communication streams will vary based on the features you have enabled in your plan(s). Topic: Enroll
Topic: Tenured Unenrolled
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ONBOARDING |
This program welcomes and engages new plan employees through need-based messages and highlights specific actions to take to start getting the most out of their workplace savings plan. Topic: Post-Implementation
Topic: Post-Enrollment
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Workplace Saving and Investing
Fidelity helps your employees understand the importance of saving and investing while providing them with the support they need to feel empowered about the decisions they make.
SAVINGS |
Employees have asked for help with how to and how much to save for retirement. These communications will help get them there. Topic: Saving Strategies
Topic: Contribution Limits
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INVESTING |
Determining the right investment mix is a key decision when saving for retirement. These communications will help educate your employees about the importance of proper asset allocation and diversification. Topic: Saving Strategies
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QUARTERLY CHECK-IN |
The Quarterly Check-In (QCI) provides participants with a personal assessment of their retirement savings progress and next steps, along with resources to help build their confidence in managing everyday financial matters. Quarterly Check-In: Education
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GETTING READY FOR RETIREMENT |
Getting Ready for Retirement
Messages cover topics like: retirement decision prioritization; retirement income planning; claiming social security; Medicare enrollment education, and RMDs. |
WORKPLACE SAVINGS PLAN LOANS |
Loans are an important plan feature, yet for some, they can impact the ability to save for retirement. Designed to help minimize the impact of workplace savings loans, these annual touchpoints along with the loan payoff message, help loan takers review their full financial situation, self-select, and prioritize next steps to help reach future goals. Topic: Workplace Loan Repayment Program
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Well-being
Well-being supports your employees as they navigate all aspects of their ever-evolving financial journey.
FINANCIAL WELLNESS |
These communications encourage employees to deepen their involvement with their financial health, particularly in the moments that matter. Financial wellness helps employees with their broader financial priorities within the context of their retirement plans. Tier 1: Financial Wellness Recommendation Trigger
Tier 2: Financial Wellness Recommendation Trigger for the Less Engaged
Tier 3: Financial Wellness Checkup Trigger
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FidBits NEWSLETTER |
This ongoing newsletter-style email streamlines all the ways Fidelity can help your employees navigate today’s challenges and prepare for their financial future.
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LIFE EVENTS |
Changes in life, both planned for and unexpected, often require important decisions. Our resources help employees reduce stress and confidently make informed decisions to address the complexities of their daily lives. Topic: Financial Wellness Life Events
Topic: Life Events Email Triggers
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LEARN HUB |
The Learn Hub is a one-stop shop of our top tools and other resources to assist employees with answers to their most pressing questions—whether it’s dealing with a life change or reflecting on plans for their future. |
Separated Participants
This program delivers ongoing help to employees who have left their employer but still have money remaining in their account so that they feel confident about their options and are well-informed about the steps they can take.
SEPARATED |
Your separated employees are provided with the tools to help them make informed decisions and stay engaged with their retirement savings left with their former employer. |
Other Plan Benefits
Underpinning our four main categories are our product strategies, a suite of features and products with accompanying communications, that help address additional employee needs.
STUDENT DEBT |
The Student Debt program reengages participants have previously used the Student Debt Tool by encouraging them to revisit the tool as a means of improving their overall financial wellness. |
PERSONALIZED PLANNING & ADVICE (PPA)1 |
For clients who offer Personalized Planning & Advice as a plan benefit, consider leveraging these materials to educate employees about the service and drive awareness about the various ways to get investment help from Fidelity. |
STOCK PLAN SERVICES (SPS) |
The Stock Plan Services communications and education program is designed to support the administration of your equity compensation benefit while helping to drive higher levels of company loyalty, perceived value, and financial confidence among participants. Our goal is to help everyone get started, navigate plan events, and plan for their financial goals so that they can make the most of their stock plan and the resources available through Fidelity. |
HEALTH SAVINGS ACCOUNT (HSA) |
The Health Savings Account (HSA) campaigns leverage simple, targeted messages that can help engage and educate employees throughout their journey from awareness of HSA-eligible Health Plans and HSAs to using them to fit their immediate and long-term health care needs. |